5 Benefits for Knowing ‘Why’ We Are Doing This

Simon Sinek in his book ‘Start with Why’ says that ‘people don’t buy WHAT you do, they buy WHY you do it’. WHAT can change but WHY is simple. It’s the discipline to never veer from the cause.

It captures the heart. The vision, the cause, is the why. It can grab someone’s imagination as they begin to see what could be possible.

It’s bigger than what we do. Why isn’t what. What we do can almost be irrelevant when we understand why we are doing it. That kind of belief can help build great success.

It keeps us going when it gets tough. What we do can get boring, inconvenient or tiresome. On those cold, rainy days we can opt out of ‘what’. The why reminds about the difference we are making or the reason for what we are doing.

It encourages people to be creative. If the why is clear then people have a freedom to be creative with the what. Leaders shouldn’t have to come up with all the best ideas, instead, the ‘why’ creates that environment where great ideas can sprout from anywhere.

It brings what you do to life. When those within get the why, then people will see what you believe through what you are doing.

I have not always been great at explaining the why. I know that I still get it wrong.  I can argue it’s not my role as I’m not the lead man, but that’s a cop out. If I lead people then I have to be concerned about the why. If I am part of the organisation then understanding the why is my responsibility. If it’s not clear, I should ask.

Telling people what to do isn’t difficult. To articulate the why though, requires time, thought and care. That a whole lot of effort. It doesn’t always come easy. I have to give more than a ‘just because’, or point to my position.

It has to be important to me because the why is inspiring, it stirs up passion and people are more willing to give their time, talent and treasure to a really good, strong, clear why.

Are you somewhere that has a strong why? As leaders, are we doing all we can to help others grab a hold of that why?

What Do You Actually Do?

One question I get asked on a regular basis is this: ‘So, what does an Executive Pastor actually do?’ Great question. Sometimes I wonder that myself. Not many days are the same so it can be tricky to answer.

Here’s a good list for starters having checked my recent to-do list ~ people, meetings, budgets, discussions, strategy, organising ministry opportunities, identifying leaders,  looking at the detail, more meetings, process, systems, helping other leaders, asking questions and then continuously repeat, in any order. All covered by keeping my relationship with God as strong as possible.

As far as I am concerned, one of the most important aspects in my role is knowing the vision of my Lead Pastor and then helping others grab a hold of it too. For me, it’s about taking everything that I have to think about or plan through the filter of the big picture, the overarching vision that we have in our church.

People are passionate about what they do, seeing what they get to do as the most important thing in the world and that’s a good thing. Yet it can also be dangerous, as it is easy to become blinkered to anything else or how what one part is doing impacts on another. That’s where my role comes in, helping them keep the big picture in mind. After all, it’s no good one part winning at the detriment of another part.

In rethinking my writing and the resource it can be, unpacking some of the journey as an Executive Pastor might be useful. I’m no expert but I have been giving it my best endeavour for the past 5 years now. I’m hoping I have learned a thing or two worth passing on.

I love what I do.
I’m not sure how I got here but I feel like I am in the right place.
I love building local church.
I love helping others to love what they do.
I feel privileged that God would have me do this.
I want to help others feel empowered in their roles.

I know I’m not perfect in this. I get it right. I get it wrong.

If you could ask one question of someone in a role like mine, what would that question be?